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Strategi Pemasaran Digital

Tingkatkan Bisnismu dengan Kursus Strategi Pemasaran Digital yang Efektif

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Program

aih Keberhasilan Online dengan Ketrampilan Strategi Pemasaran Digital Anda

Keuntungan

Keuntungan belajar di PINTAR

Skills yang akan Anda dapatkan

Content Marketing

Konten

Strategi Pemasaran Digital

1. INTRODUCING DIGITAL MARKETING

Part 1 - Konsep Teknologi Digital

00:00

Part 1 - Konsep Teknologi Digital

07:06

Part 1 - Konsep Teknologi Digital

00:00

Part 2 - Digital Marketing dan Multichannel Marketing

00:00

Part 2 - Digital Marketing dan Multichannel Marketing

06:44

Part 2 - Digital Marketing dan Multichannel Marketing

00:00

Part 3 - Pengenalan Strategi Digital Marketing

00:00

Part 3 - Pengenalan Strategi Digital Marketing

07:04

Part 3 - Pengenalan Strategi Digital Marketing

00:00

Part 4 - Pengenalan Komunikasi Digital Marketing

00:00

Part 4 - Pengenalan Komunikasi Digital Marketing

09:57

Part 4 - Pengenalan Komunikasi Digital Marketing

00:00

Post Quiz

00:10

2. ONLINE MARKETPLACE ANALYSIS: MICRO ENVIRONMENT

Part 1 - Lingkungan Pemasaran Digital

00:00

Part 1 - Lingkungan Pemasaran Digital

04:46

Part 1 - Lingkungan Pemasaran Digital

00:00

Part 2 - Analisis Lingkungan Mikro Pemasaran Digital

00:00

Part 2 - Analisis Lingkungan Mikro Pemasaran Digital

04:47

Part 2 - Analisis Lingkungan Mikro Pemasaran Digital

00:00

Part 3 - Perilaku Konsumen Online dan Dampaknya Terhadap Pemasaran Digital

00:00

Part 3 - Perilaku Konsumen Online dan Dampaknya Terhadap Pemasaran Digital

07:35

Part 3 - Perilaku Konsumen Online dan Dampaknya Terhadap Pemasaran Digital

00:00

Part 4 - Kompetitor, Supplier, dan Struktur Channel Baru

00:00

Part 4 - Kompetitor, Supplier, dan Struktur Channel Baru

06:22

Part 4 - Kompetitor, Supplier, dan Struktur Channel Baru

00:00

Post Quiz

00:10

3. THE INTERNET MACRO ENVIRONMENT

Part 1 - Lingkungan Makro Internet

00:00

Part 1 - Lingkungan Makro Internet

04:42

Part 1 - Lingkungan Makro Internet

00:00

Part 2 - Lingkungan dan Tantangan Teknologi

00:00

Part 2 - Lingkungan dan Tantangan Teknologi

08:55

Part 2 - Lingkungan dan Tantangan Teknologi

00:00

Part 3 - Lingkungan dan Tantangan Ekonomi serta Politik

00:00

Part 3 - Lingkungan dan Tantangan Ekonomi serta Politik

04:44

Part 3 - Lingkungan dan Tantangan Ekonomi serta Politik

00:00

Part 4 - Lingkungan dan Tantangan Hukum, Sosial, serta Budaya

00:00

Part 4 - Lingkungan dan Tantangan Hukum, Sosial, serta Budaya

04:40

Part 4 - Lingkungan dan Tantangan Hukum, Sosial, serta Budaya

00:00

Post Quiz

00:10

4. DIGITAL MARKETING STRATEGY

Part 1 - An Integrated Digital Marketing Strategy

00:00

Part 1 - An Integrated Digital Marketing Strategy

04:17

Part 1 - An Integrated Digital Marketing Strategy

00:00

Part 2 - Situation Analysis

00:00

Part 2 - Situation Analysis

01:58

Part 2 - Situation Analysis

00:00

Part 3 - Strategic Goal Setting

00:00

Part 3 - Strategic Goal Setting

02:21

Part 3 - Strategic Goal Setting

00:00

Part 4 - Strategy Formulation

00:00

Part 4 - Strategy Formulation

03:44

Part 4 - Strategy Formulation

00:00

Part 5 - Strategy Implementation

00:00

Part 5 - Strategy Implementation

05:15

Part 5 - Strategy Implementation

00:00

Post Quiz

00:10

5. THE INTERNET AND THE MARKETING MIX

Part 1 - Product

00:00

Part 1 - Product

08:20

Part 1 - Product

00:00

Part 2 - Price

00:00

Part 2 - Price

07:54

Part 2 - Price

00:00

Part 3 - Place

00:00

Part 3 - Place

07:52

Part 3 - Place

00:00

Part 4 - Promotion

00:00

Part 4 - Promotion

05:29

Part 4 - Promotion

00:00

Part 5 - People, Process, and Physical Evidence

00:00

Part 5 - People, Process, and Physical Evidence

06:44

Part 5 - People, Process, and Physical Evidence

00:00

Post Quiz

00:10

6. RELATIONSHIP MARKETING USING DIGITAL PLATFORM

Part 1 - Customer Engagement

00:00

Part 1 - Customer Engagement

05:49

Part 1 - Customer Engagement

00:00

Part 2 - Customer Life Cycle Management

00:00

Part 2 - Customer Life Cycle Management

06:08

Part 2 - Customer Life Cycle Management

00:00

Part 3 - Customer Relationship Management

00:00

Part 3 - Customer Relationship Management

06:15

Part 3 - Customer Relationship Management

00:00

Part 4 - User Experience Design

00:00

Part 4 - User Experience Design

06:43

Part 4 - User Experience Design

00:00

Post Quiz

00:10

7. UNDERSTANDING SOCIAL MEDIA

Part 1 - What is Social Media

00:00

Part 1 - What is Social Media

05:22

Part 1 - What is Social Media

00:00

Part 2 - Understanding Social Media and Social Behavior Change

00:00

Part 2 - Understanding Social Media and Social Behavior Change

06:09

Part 2 - Understanding Social Media and Social Behavior Change

00:00

Part 3 - Social Media Channel

00:00

Part 3 - Social Media Channel

06:31

Part 3 - Social Media Channel

00:00

Part 4 - Social Media Strategy

00:00

Part 4 - Social Media Strategy

06:28

Part 4 - Social Media Strategy

00:00

Post Quiz

00:10

8. DELIVERING ONLINE CUSTOMER EXPERIENCE

Part 1 - Digital Planning and Initiation

00:00

Part 1 - Digital Planning and Initiation

06:38

Part 1 - Digital Planning and Initiation

00:00

Part 2 - Designing User Experience

00:00

Part 2 - Designing User Experience

05:32

Part 2 - Designing User Experience

00:00

Part 3 - Content Creation

00:00

Part 3 - Content Creation

06:30

Part 3 - Content Creation

00:00

Post Quiz

00:10

9. CAMPAIGN PLANNING FOR DIGITAL MEDIA (I)

Part - 1 Karakteristik Media Digital

00:00

Part - 1 Karakteristik Media Digital

06:44

Part - 1 Karakteristik Media Digital

00:00

Part 2-Step 1: Goal Setting and Tracking for Interactive Marketing Communication

00:00

Part 2-Step 1: Goal Setting and Tracking for Interactive Marketing Communication

06:05

Part 2-Step 1: Goal Setting and Tracking for Interactive Marketing Communication

00:00

Part 3 - Step 2: Campaign Insight

00:00

Part 3 - Step 2: Campaign Insight

05:26

Part 3 - Step 2: Campaign Insight

00:00

Part 4 - Step 3: Segmentation and Targeting

00:00

Part 4 - Step 3: Segmentation and Targeting

04:47

Part 4 - Step 3: Segmentation and Targeting

00:00

Post Quiz

00:10

10. CAMPAIGN PLANNING FOR DIGITAL MEDIA (2)

Part 1 - Step 4: Offer, Message Development and Creative

00:00

Part 1 - Step 4: Offer, Message Development and Creative

05:16

Part 1 - Step 4: Offer, Message Development and Creative

00:00

Part 2 - Step 5: Budgeting and Selecting The Digital Media Mix

00:00

Part 2 - Step 5: Budgeting and Selecting The Digital Media Mix

05:17

Part 2 - Step 5: Budgeting and Selecting The Digital Media Mix

00:00

Part 3 - Step 6: Integration into Overall Media Schedule or Plan

00:00

Part 3 - Step 6: Integration into Overall Media Schedule or Plan

05:33

Part 3 - Step 6: Integration into Overall Media Schedule or Plan

00:00

Post Quiz

00:10

11. MARKETING COMMUNICATIONS USING DIGITAL MEDIA CHANNELS

Part 1 - Search Engine Marketing

00:00

Part 1 - Search Engine Marketing

07:55

Part 1 - Search Engine Marketing

00:00

Part 2 - Online Public Relations and Partnership including Affiliate Marketing

00:00

Part 2 - Online Public Relations and Partnership including Affiliate Marketing

04:21

Part 2 - Online Public Relations and Partnership including Affiliate Marketing

00:00

Part 3 - Email Marketing and Mobile Text Messaging

00:00

Part 3 - Email Marketing and Mobile Text Messaging

05:18

Part 3 - Email Marketing and Mobile Text Messaging

00:00

Part 4 - Social Media and Viral Marketing

00:00

Part 4 - Social Media and Viral Marketing

04:22

Part 4 - Social Media and Viral Marketing

00:00

Post Quiz

00:10

12. EVALUATION AND IMPROVEMENT OF DIGITAL CHANNEL PERFORMANCE

Part 1 - Performance Management for Digital Channels

00:00

Part 1 - Performance Management for Digital Channels

05:55

Part 1 - Performance Management for Digital Channels

00:00

Part 2 - Data Analytics

00:00

Part 2 - Data Analytics

04:32

Part 2 - Data Analytics

00:00

Part 3 - Measurement and Optimisation

00:00

Part 3 - Measurement and Optimisation

04:54

Part 3 - Measurement and Optimisation

00:00

Part 4 - The Future of Digital and Social Media Marketing

00:00

Part 4 - The Future of Digital and Social Media Marketing

04:45

Part 4 - The Future of Digital and Social Media Marketing

00:00

Post Quiz

00:10

Final Test

00:20

Penyelenggara

Pengajar Terbaik Di Bidangnya

Penyedia Pembelajaran

Pintar Learning

Pintar adalah perusahaan teknologi yang berfokus pada penyediaan solusi sistem informasi yang lengkap untuk lembaga pendidikan dan pelatihan.

Instruktur

Heru Wijayanto, MM, MBA, MMT

Manager Kampus Merdeka Mandiri

Kampus Merdeka

Jadwal Kelas

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